Small Business
Owners Brand
Strategy Masterclass

Friday 6 May 2022 | 09h30 – 13h00
Woodstock, Cape Town | R1250 pp

Empower your brand to stand out, attract and retain your dream customers

Do you want to empower your brand to stand out, attract, and retain your ideal customers? Of course you do! Book your seat at this interactive workshop designed for the Small Business Owner: opportunity identifier, serial multitasker, self-taught entrepreneur, and honest hustler.

When you launched your business, there likely wasn’t much time or money to think about your brand, apart from your logo, colours, and website. You probably jumped straight into selling and marketing your product or service.

Sound familiar?

There’s a good chance that you’re thriving! But there’s an equally good chance you’ve missed a critical step, which this workshop will help you take.

Brand Strategy is your Creative Compass

This process will help you curate an image of your business that'll make your ideal customer choose your product or service over an alternative, again and again. The Brand Strategy Masterclass will provide you with:


Clarify your brand and create an unforgettable elevator pitch to tell your customers, employees, and suppliers what your brand stands for and what makes you unique.


Build confidence in your brand by developing a relatable brand personality and cementing your strategic foundations.


Learn how to talk about your business consistently to stand out from the crowd and generate genuine interest, customer loyalty, and engagement.

The Nitty Gritty

Date: Friday 6 May 2022
Time: 09h30 – 13h00
Venue: Flower Café, 184 Sir Lowry Road, Woodstock, Cape Town
Cost: R1250 per person, 15% off for your business partner if both of you join
Inclusions: Workshop and 2 x beverages, food and refreshments available for sale on the day
Capacity: Seats are available on a first-come, first-serve basis and limited to 20 attendees per workshop

Ts and Cs:
Workshop prices are exclusive of VAT. Full payment is required to book your seat. Bookings are non-refundable however should you be unable to attend on the day, the value of your ticket can be converted into an hour’s one-on-one consultation with Branduo.

About Jenni Benatar

The Brand Strategy Masterclass is run by Jenni Benatar, owner and founder of Branduo Strategic Consultancy. Jenni works closely with each of her clients to turn an otherwise overwhelming branding process into a manageable, valuable and exciting one.

Jenni spent a decade working across the arenas of brand building, communications, design, and business development before launching Branduo in 2018. She has worked for start-ups and global entities spanning fields such as fintech, private equity, beauty, property, data management, edtech, tourism, and wellbeing.

Client Feedback

“We engaged with Jenni and Branduo through a recommendation, for what we thought would be a standard rebranding exercise. What we experienced was world class involving a complete analysis of our business, what we stood for and wanted to achieve. Jenni met with all key stakeholders in our business including the staff, and provided a view of our business we have never had before. As a result, her output was far more than a branding exercise. It now drives our strategy, having refined and aligned our vision for what we want to achieve. We couldn’t recommend her any higher.”

Bryan Turner: Partner, Spear Capital

"What a great experience! Working with Branduo was an absolute pleasure. Jenni facilitated the entire process masterfully with the highest level of professionalism, and the final result completely exceeded expectations. If you're wondering about who to trust with your next rebrand, stop, and just go with Branduo."

Alain Joffe: Chief Growth Officer, Mygrow

"Our experience with Branduo has been amazing. From the start to finish, Jenni understood exactly what we needed. She is highly professional and organised, which was so refreshing. We could not facilitate the process between different suppliers the way she did it. The branding itself came out more beautiful than we could have imagined. We communicated with Jenni who we were and who we have become but that our branding did not speak this. What she created for us is an exact representation of who we feel we are and how we should show up in the industry. Jenni, you will forever be a part of Mint’s success. Thank you so much."

Marisca de Bruyn: Director, Mint Accounting

“Branduo is an exceptional company and has true all-rounder ability. Jenni is devoted and talented in all the projects she has executed for our company. Branduo has led the pack when it comes to marketing, content, strategy and overall brand management. I would highly recommend them to anyone seeking assistance with the above.”

Daniel Mirkin: CEO, VitaminMe

"GlueData contracted in Branduo to refresh our brand after 10 years to redefine ourselves as the market leader for SAP Data Solutions in South Africa, and establish ourselves firmly in the European market which we recently entered. The outcome was much better and broader than I expected. Jenni helped us redefine our purpose and our “why", through professional, step-by-step guided consulting that got the best out of our team with an end result that blew our minds (including our customers, partners and employees)! I stand back and I am so proud – thank you."

Malan Barnard: Director, GlueData

“I have worked with a few brand strategists in my life and can unequivocally say that Jenni Benatar is on another level. She gets the product/business within a short space of time and maps out the optimal journey for your brand. Sharp and always asking the right questions, I feel like Branduo gives any company the best chance to succeed in its journey. I have worked with her in startups and in well established businesses and she is class personified. I HIGHLY recommend using Branduo - 10/10”

Darren Kramer: Venture Capitalist

“I could not possibly recommend Branduo more. Working with Jenni has been an absolute pleasure. Her professionalism, efficiency and passion far exceeded any expectations and the end results speak for themselves. Jenni has a keen eye for detail and design, understands brands and people and her expert opinion and directive sets her apart.  The value added to our brand and business has made a real and measurable difference.”

Laura Kawitzky: Founder, Laura Kay Interior + Design